Blogadmin7/14/2025
New Delhi , 14th July 2025: Aviva India, a leading private life insurance company, announced the launch of its latest life insurance offering – Aviva Bharat Bal Vikas Yojana, a Non-Linked Non-Participating life insurance savings plan aimed at helping families in rural and semi-urban India build a secure future for their children. With premiums starting at just ₹1,000 per month, the plan combines guaranteed maturity benefits and life cover, helping families confidently plan for milestones like higher education, skill development or even starting a small business.
The plan offers a minimum entry age is 3 years, and the maximum entry age is 50 years, with policy terms ranging from 12 to 30 years and a maturity age of up to 80 years, making it suitable for a wide range of life stages and financial goals. Its flexible premium payment options—monthly, quarterly, half-yearly, or annually—make it easier to fit into diverse household budgets.
In the unfortunate event of the life insured’s demise during the policy term, the nominee will receive the highest of:
Commenting on the launch, Vinit Kapahi, Chief Marketing Officer, Aviva India, said, “Aviva Bharat Bal Vikas Yojana is built around real, everyday aspirations of families beyond metro cities. It’s a simple, goal-oriented plan for parents who wish to protect and nurture their children’s dreams, without the complexities often associated with financial products.”
The plan offers maturity benefits in the form of a guaranteed sum assured at the end of the policy term, ensuring financial support for the child’s future. It also provides tax benefits as per prevailing laws, making it a practical choice for families looking for both financial security and future-focused savings.
This launch reflects Aviva’s deepening commitment to financial inclusion - reaching not just metros, but real Bharat, where protection is needed most.